KLD Institute
Course mapOpen tutorial notes

Slide 1 of 8

PreviousNext

Session 6

Color is meaning, not decoration

  • Color carries meaning, hierarchy, state, and emotion.
  • A palette is not a system until each color has a job.
  • AI can create attractive palettes that still fail contrast, state, or trust.
Teaching sequence
  1. 1MeaningWhat does this color communicate?
  2. 2ContrastDoes text remain readable?
  3. 3StateDoes color show action, state, or risk?
  4. 4TrustDoes the mood fit the product moment?