Worked example
Example: critique a recommendation screen
- Issue: recommendation reason is visually secondary to price.
- Severity: major if users choose without understanding fit.
- Improvement: make the reason visible before comparison or save action.
Weak versus strong
Observation
Weak
The design is bad.
Strong
Recommendation reason appears below badges and price.
Why it matters
Weak
I do not like the hierarchy.
Strong
Student may not trust or understand the recommendation.
Criterion
Weak
Make reasons more prominent.
Strong
It is done when each recommendation shows a plain-language reason before the save action.