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Slide 4 of 24

Artifact choices

Use the right map for the question

  • A journey map shows the wider experience across time.
  • A user flow shows steps through a specific task.
  • A wireflow adds enough screen detail to show what changes.
Weak versus strong

Journey map

Weak

Exact layout of one screen.

Strong

What does the user experience before, during, and after?

User flow

Weak

Every visual detail.

Strong

What steps complete this task?

Wireflow

Weak

Full production specification.

Strong

What screen state appears after each action?