KLD Institute
Menu
Course mapOpen study notes

Slide 18 of 24

Honesty

Limitations make the story stronger

  • Name evidence gaps clearly.
  • Use softer wording for weak claims.
  • Turn uncertainty into a next learning step.
Weak versus strong

Overclaim

Weak

This improves trust.

Strong

This may improve trust; prototype testing should verify it.

Evidence gap

Weak

Users will prefer it.

Strong

We have critique and assumptions, not user-test evidence yet.

Next step

Weak

We are done.

Strong

Test whether students understand fit reasons before saving.