Rhythm
Rhythm controls scanning pace
- Repeating patterns help the eye predict structure.
- Changes in scale, spacing, or color should signal meaningful change.
- Too much repetition becomes monotonous; too much variation becomes noisy.
Weak versus strong
Repeated
Weak
Every card has different alignment and spacing.
Strong
Similar items use the same pattern.
Interrupted
Weak
Decorative breaks create false importance.
Strong
A break marks a meaningful new section.
Directed
Weak
The path jumps around the screen.
Strong
The eye moves from orientation to evidence to action.